One arc, not a list of jobs. I started in enterprise technology sales, moved into hands-on delivery of complex infrastructure and transformation programs, led an AI initiative at Sandvik — then applied all of it to build BEON PIXEL from architecture to production. Each step added a layer: commercial judgment, delivery discipline, and the conviction that AI is reshaping how products get built and bought.
Delivery Track Record
Founder · Current
BEON PIXEL
AI-native ad platform — conceived, architected, shipped
Situation
A conviction worth testing: AI is about to change how advertising is bought, optimized, and delivered — not as a feature bolted onto legacy tools, but as the foundation of something new.
Challenge
Build a production-grade AI ad platform with no team and no prior software-engineering background — and make it genuinely intelligent, not rule-based automation wearing an AI label.
What I Owned
- Conceived the product and its AI-first architecture end to end
- Directed the build across frontend, services, data, and AI layers
- Made the hard product calls — what to build, what to cut, and when the AI was confidently wrong
- Took it to live production deployment and ongoing operation
Outcome
A live, AI-native ad platform that manages Google Ads campaigns through one-prompt creation and a proprietary keyword-intelligence system — predicting policy rejection before a dollar is spent, reducing wasted spend and accelerating campaign launch.
[ BEON UI SCREENSHOT ]
dashboard — demo data only
dashboard — demo data only
[ BEON UI SCREENSHOT ]
campaign view — demo data only
campaign view — demo data only
Sandvik
Dual digital-transformation programs · 14-person team
Situation
Sandvik's global service operations needed digital tooling for frontline workers and a path to bring conversational AI into industrial maintenance.
Challenge
Run two strategic programs in parallel across a complex global supply chain, integrating multiple enterprise systems while leading a cross-functional team through agile delivery.
What I Owned
- Led delivery of a Digital Inspection Tool on IBM Maximo, integrating data flow across Teamcenter, Azure, SAP S/4HANA, and Salesforce
- Directed an IBM Watson AI-assistant program bringing ChatGPT-style on-site repair guidance to service mechanics
- Owned sprint planning, risk management, and stakeholder reporting across both tracks
Outcome
MVP delivered on timeline with a 15% improvement in work-order data-processing efficiency, and an early industrial application of conversational AI to frontline service.
14 person team2 parallel programs15% efficiency gain
GE Digital
Industrial cybersecurity · grid risk · enterprise accounts
Situation
GE Energy's regional enterprise clients faced rising operational-technology risk across critical grid and industrial control infrastructure.
Challenge
Assess and secure operational technology across a vast, distributed grid footprint while aligning cybersecurity controls with the client's commercial and operational objectives.
What I Owned
- Led a site risk-assessment program across the Transco grid — 190+ substations and industrial control systems
- Owned multi-year service-contract negotiation aligning security controls to business goals
- Directed OT vulnerability assessment and firewall deployment protecting PLC/SCADA systems
Outcome
NIST-aligned threat detection and defense-in-depth across the grid, improving resilience and operational continuity for critical national infrastructure.
190+ substations$MM multi-year contractsNIST · IEC 62443
Mojo Networks (acquired by Arista)
Large-scale network security & connectivity programs
Situation
Regional enterprise and telecom clients needed large-scale, compliant network security and connectivity across distributed data-center estates.
Challenge
Deliver complex, compliance-bound infrastructure across many sites on time, coordinating global engineering and architecture teams.
What I Owned
- Delivered an enterprise vulnerability-management system for STC Telecom across 35 data-center sites
- Coordinated WLAN, IPS, network access control, and SIEM integration end to end
- Owned the on-time, compliant handover to IT operations
Outcome
PCI DSS and HIPAA-compliant delivery with 100% client satisfaction — published as a regional case study in a leading technology publication.
35 data-center sitesPCI DSS · HIPAA100% client satisfaction
Independent Delivery
Enterprise infrastructure & migration programs for named European clients
Situation
European enterprises across energy, manufacturing, and telecom needed infrastructure migrations and modernization delivered without disrupting live operations.
Selected Engagements
- Holmen — co-led IT infrastructure migration for 500+ users across multiple sites with zero operational disruption, including critical server-room relocation
- Intersnack — delivered multi-site Windows modernization for 300+ users across three manufacturing sites via phased SCCM migration
- MTN Vodacom — delivered enterprise data-center buildout at Global Switch Amsterdam, including secure NOC connectivity
Outcome
Repeated zero-downtime delivery of complex migrations for large user bases — the hands-on delivery foundation that made building BEON solo possible.
500+ users migrated300+ users modernizedzero downtime
Dell
Where the enterprise foundation was built
Outcome
Trained in Dell's enterprise sales methodology — one of the most respected commercial programs in technology — managing enterprise accounts across direct and channel motions. The grounding in how large organizations buy, operate, and decide.
The Common Thread
Full-arc delivery ownership
I take programs from definition through to production and handover — not a single phase of someone else's plan. Whether a grid-wide risk assessment or a platform built from nothing, I own the outcome end to end.
Commercial and technical fluency
Seventeen years selling and delivering to large enterprises, combined with the technical depth to architect builds, judge trade-offs, and speak credibly to both buyers and engineers.
Applied AI judgment
I have led an industrial AI program and built an AI-native platform single-handed. I know where AI creates genuine leverage — and where it fails confidently and expensively.
Delivery under real constraint
Multi-site, compliance-bound, zero-downtime, single-handed. The constant across every engagement is shipping complex work, on time, under conditions that leave no margin.
Open to the right opportunity
I'm exploring senior solutions and commercial roles at the intersection of AI, ad tech, and enterprise technology. If that's the kind of person you're looking for, I'd welcome a conversation.
Malik Nawaz · Amsterdam · © 2026